{"id":5623,"date":"2026-05-05T13:13:09","date_gmt":"2026-05-05T17:13:09","guid":{"rendered":"https:\/\/carleton.ca\/cicp-pcpob\/?page_id=5623"},"modified":"2026-05-13T14:54:27","modified_gmt":"2026-05-13T18:54:27","slug":"our-methodology","status":"publish","type":"page","link":"https:\/\/carleton.ca\/cicp-pcpob\/our-methodology\/","title":{"rendered":"Our Methodology"},"content":{"rendered":"\n<section class=\"w-screen px-6 cu-section cu-section--white ml-offset-center md:px-8 lg:px-14\">\n    <div class=\"space-y-6 cu-max-w-child-5xl  md:space-y-10 cu-prose-first-last\">\n\n            <div class=\"cu-textmedia flex flex-col lg:flex-row mx-auto gap-6 md:gap-10 my-6 md:my-12 first:mt-0 max-w-5xl\">\n        <div class=\"justify-start cu-textmedia-content cu-prose-first-last\" style=\"flex: 0 0 100%;\">\n            <header class=\"font-light prose-xl cu-pageheader md:prose-2xl cu-component-updated cu-prose-first-last\">\n                                    <h1 class=\"cu-prose-first-last font-semibold !mt-2 mb-4 md:mb-6 relative after:absolute after:h-px after:bottom-0 after:bg-cu-red after:left-px text-3xl md:text-4xl lg:text-5xl lg:leading-[3.5rem] pb-5 after:w-10 text-cu-black-700 not-prose\">\n                        Our Methodology\n                    <\/h1>\n                \n                                \n                                    \n\n<p>CICP Survey Methodology<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/carleton.ca\/cicp-pcpob\/notre-methodologie\/\">FR<\/a><\/div>\n<\/div>\n\n\n                            <\/header>\n\n                    <\/div>\n\n            <\/div>\n\n    <\/div>\n<\/section>\n\n\n\n\n<div class=\"w-full max-w-xl mx-auto overflow-hidden bg-white rounded-lg shadow-lg cu-stackedlist cu-component not-contained not-prose\">\n    <h2 class=\"px-6 py-4 text-base font-semibold border-b rounded-t-lg md:text-xl bg-gray-50 text-cu-black-800\">\n        Table of Contents\n    <\/h2>\n    <div class=\"grid cu-scrollto cu-stackedlist--toc cu-stackedlist--1 md:grid-cols-1\">\n            <div class=\"space-y-1\">\n                    \n            <div class=\"pl-4 text-cu-red-700\">\n                <div class=\"flex gap-2 pb-3 text-base md:text-lg\">\n                    <span class=\"font-light text-cu-black-700\">\n                        1.\n                    <\/span>\n\n                    <a href=\"#overview\" class=\"font-medium hover:underline\">\n                        Overview\n                    <\/a>\n                <\/div>\n\n                            <\/div>\n                    \n            <div class=\"pl-4 text-cu-red-700\">\n                <div class=\"flex gap-2 pb-3 text-base md:text-lg\">\n                    <span class=\"font-light text-cu-black-700\">\n                        2.\n                    <\/span>\n\n                    <a href=\"#data-source\" class=\"font-medium hover:underline\">\n                        Data Source\n                    <\/a>\n                <\/div>\n\n                            <\/div>\n                    \n            <div class=\"pl-4 text-cu-red-700\">\n                <div class=\"flex gap-2 pb-3 text-base md:text-lg\">\n                    <span class=\"font-light text-cu-black-700\">\n                        3.\n                    <\/span>\n\n                    <a href=\"#sample-development\" class=\"font-medium hover:underline\">\n                        Sample Development\n                    <\/a>\n                <\/div>\n\n                            <\/div>\n                    \n            <div class=\"pl-4 text-cu-red-700\">\n                <div class=\"flex gap-2 pb-3 text-base md:text-lg\">\n                    <span class=\"font-light text-cu-black-700\">\n                        4.\n                    <\/span>\n\n                    <a href=\"#recruitment-participation\" class=\"font-medium hover:underline\">\n                        Recruitment &amp; Participation\n                    <\/a>\n                <\/div>\n\n                            <\/div>\n                    \n            <div class=\"pl-4 text-cu-red-700\">\n                <div class=\"flex gap-2 pb-3 text-base md:text-lg\">\n                    <span class=\"font-light text-cu-black-700\">\n                        5.\n                    <\/span>\n\n                    <a href=\"#survey-process\" class=\"font-medium hover:underline\">\n                        Survey Process\n                    <\/a>\n                <\/div>\n\n                            <\/div>\n                    \n            <div class=\"pl-4 text-cu-red-700\">\n                <div class=\"flex gap-2 pb-3 text-base md:text-lg\">\n                    <span class=\"font-light text-cu-black-700\">\n                        6.\n                    <\/span>\n\n                    <a href=\"#governance-oversight\" class=\"font-medium hover:underline\">\n                        Governance &amp; Oversight\n                    <\/a>\n                <\/div>\n\n                            <\/div>\n                    \n            <div class=\"pl-4 text-cu-red-700\">\n                <div class=\"flex gap-2 pb-3 text-base md:text-lg\">\n                    <span class=\"font-light text-cu-black-700\">\n                        7.\n                    <\/span>\n\n                    <a href=\"#interpreting-the-results-strengths-and-limitations\" class=\"font-medium hover:underline\">\n                        Interpreting the Results: Strengths and Limitations\n                    <\/a>\n                <\/div>\n\n                            <\/div>\n                    \n            <div class=\"pl-4 text-cu-red-700\">\n                <div class=\"flex gap-2 pb-3 text-base md:text-lg\">\n                    <span class=\"font-light text-cu-black-700\">\n                        8.\n                    <\/span>\n\n                    <a href=\"#on-representativeness\" class=\"font-medium hover:underline\">\n                        On Representativeness\n                    <\/a>\n                <\/div>\n\n                            <\/div>\n            <\/div>\n\n    <\/div>\n<\/div>\n\n\n\n<h3 id=\"overview\" class=\"wp-block-heading\">Overview <\/h3>\n\n\n\n<p>The Charity Insights Canada Project (CICP) conducts ongoing survey research with a panel of Canadian registered charities to generate timely insights on sector trends, challenges, and emerging issues. Our methodology is designed to balance speed, consistency, and broad sector representation, while maintaining transparency about the strengths and limitations of panel-based research.<\/p>\n\n\n\n<h3 id=\"data-source\" class=\"wp-block-heading\">Data Source<\/h3>\n\n\n\n<p>The panel is constructed using publicly available data from the Canada Revenue Agency (CRA), specifically the T3010 Registered Charity Information Returns.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>The project is independent and is not affiliated with the CRA or the Government of Canada.<\/li>\n\n\n\n<li>This dataset represents the full population of registered charities in Canada.<\/li>\n\n\n\n<li>CICP uses unaltered copies of this publicly available dataset.<\/li>\n<\/ul>\n\n\n\n<h3 id=\"sample-development\" class=\"wp-block-heading\">Sample Development<\/h3>\n\n\n\n<p><strong class=\"myprefix-text-bold\">Sampling Frame<br><\/strong>The initial population includes approximately 84,400 registered charities in Canada, based on CRA T3010 Registered Charity Information Returns. To focus analysis on organizations with comparable governance, funding structures, and operational models, several core exclusions are applied.<\/p>\n\n\n\n<p><strong class=\"myprefix-text-bold\"><em class=\"myprefix-text-italic\">Core Inclusion Criteria<\/em><\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li> Designated as Type C (charitable organizations)<\/li>\n\n\n\n<li>Reported at least 1 full-time employee (FTE)<\/li>\n\n\n\n<li>Reported more than $1 in annual expenditures (<em class=\"myprefix-text-italic\">in year of panel selection<\/em>)<\/li>\n<\/ul>\n\n\n\n<p><strong class=\"myprefix-text-bold\"><em class=\"myprefix-text-italic\">Core Exclusions<\/em><\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Hospitals<\/li>\n\n\n\n<li>Schools<\/li>\n\n\n\n<li>Most religion\u2011related charities, defined as charities whose primary classification reflects religious identity (including Christianity, Islam, Judaism, Other Religions, Support of Religions, Ecumenical and Inter\u2011faith Organizations, and Foundations Advancing Religions).<\/li>\n<\/ul>\n\n\n\n<p><em class=\"myprefix-text-italic\">An exception is made for religion\u2011related charities that operate as ongoing, service\u2011delivering organizations comparable to other operating charities (for example, faith\u2011based counselling services, spiritual or educational libraries, facilitator organization supporting and enhancing the work of groups involved in the advancement of religion, etc.).<\/em><\/p>\n\n\n\n<p><strong class=\"myprefix-text-bold\">Panel Composition<br><\/strong>From this structured sampling frame, a randomized main sample was drawn, supplemented by seven targeted sub-samples (SS1-SS7)<\/p>\n\n\n\n<p>This resulted in a panel of approximately 1,300 charities, with around 1,100 active participants as of March 2026. The panel reflects diversity across:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Geography<\/li>\n\n\n\n<li>Organization size<\/li>\n\n\n\n<li>Sector of activity<\/li>\n\n\n\n<li>Operational structure<\/li>\n<\/ul>\n\n\n\n<p><strong><em>Supplementary Sub-Samples<\/em><\/strong><\/p>\n\n\n\n<p>To ensure broader representation, additional sub-samples were constructed to capture groups not fully represented in the main frame:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Subsample 1 (SS1)<\/strong>: Includes only charities with the designation A and B (public and private foundations) that had expenditures of at least $1.<\/li>\n\n\n\n<li><strong>Subsample 2 (SS2):<\/strong> Includes only charities with the designation C (charities) that have no full-time employee (FTE) or that left the field blank and that had expenditures of at least $1. These are what we think of as volunteer run organizations.<\/li>\n\n\n\n<li><strong>Subsample 3 (SS3):<\/strong> Includes designation C charities with at least 1 FTE, $1 in expenditures, ensuring representation from the province of British Columbia.<\/li>\n\n\n\n<li><strong>Subsample 4 (SS4):<\/strong> Includes designation C charities with at least 1 FTE, $1 in expenditures, ensuring representation from all geographical regions of the country.<\/li>\n\n\n\n<li><strong>Subsample 5 (SS5):<\/strong> Includes designation C charities with at least 1 FTE, $1 in expenditures, ensuring representation from the province of Qu\u00e9bec.<\/li>\n\n\n\n<li><strong>Subsample 6 (SS6):<\/strong> Includes charities that have spent at least $1 internationally (with the additional criteria of including designation C charities with at least 1 FTE in CICP&#8217;s first two years, but have been excluded since CICP&#8217;s Year 3 &#8211; 2025)<\/li>\n<\/ul>\n\n\n\n<p><em class=\"myprefix-text-italic\"><strong class=\"myprefix-text-bold\">Additional Religion\u2011Related Subsample<br><\/strong><\/em>Beginning in Year 2 (2024), an additional subsample was introduced to capture religion\u2011related charities that were largely excluded from the core sample.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong class=\"myprefix-text-bold\">Subsample 7 (SS7):<\/strong> Includes Type C charities with at least one FTE and at least $1 in annual expenditures that are classified under all religion\u2011related categories, including Christianity, Islam, Judaism, Other Religions, Support of Religions, Ecumenical and Inter\u2011faith Organizations, and Foundations Advancing Religions.<\/li>\n<\/ul>\n\n\n\n<h3 id=\"recruitment-participation\" class=\"wp-block-heading\">Recruitment &amp; Participation<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Organizations were recruited via email and phone outreach<\/li>\n\n\n\n<li>Participants completed a digital onboarding form to validate organizational details and provide additional workforce data<\/li>\n\n\n\n<li>Participation is voluntary, with respondents typically representing senior leadership (e.g., Executive Directors)<\/li>\n\n\n\n<li>The CICP operates with approval from Carleton Universities Reseasrch Ethics Board (REB)<\/li>\n<\/ul>\n\n\n\n<h3 id=\"survey-process\" class=\"wp-block-heading\">Survey Process<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Surveys are distributed weekly (Wednesdays mornings)<\/li>\n\n\n\n<li>Respondents are given:\n<ul class=\"wp-block-list\">\n<li>An initial 24-hour response window<\/li>\n\n\n\n<li>A reminder on Thursday mornings if not yet completed<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li>Outputs include:\n<ul class=\"wp-block-list\">\n<li>Weekly rapid reports<\/li>\n\n\n\n<li>Quarterly briefs<\/li>\n\n\n\n<li>Thematic research publications<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n\n\n\n<p>This high-frequency model enables near real-time tracking of sector trends.<\/p>\n\n\n\n<h3 id=\"governance-oversight\" class=\"wp-block-heading\"><strong>Governance &amp; Oversight<\/strong><\/h3>\n\n\n\n<p>Survey design is led by the CICP\u2019s core team, with guidance from an Advisory Board composed of sector representatives.<\/p>\n\n\n\n<p>The Advisory Board:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Identifies emerging issues<\/li>\n\n\n\n<li>Provides input on survey topics<\/li>\n\n\n\n<li>Ensures relevance to sector priorities<\/li>\n<\/ul>\n\n\n\n<h3 id=\"interpreting-the-results-strengths-and-limitations\" class=\"wp-block-heading\"><strong>Interpreting the Results: Strengths and Limitations<\/strong><\/h3>\n\n\n\n<h4 id=\"strengths\" class=\"wp-block-heading\"><strong>Strengths<\/strong><\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Large, engaged panel (~1,100 active organizations)<\/li>\n\n\n\n<li>High response rates (~75-85% weekly)<\/li>\n\n\n\n<li>Consistency over time, enabling trend analysis<\/li>\n\n\n\n<li>Direct input from organizational leadership<\/li>\n\n\n\n<li>Rapid data collection on emerging issues<\/li>\n<\/ul>\n\n\n\n<h4 id=\"limitations-and-considerations\" class=\"wp-block-heading\"><strong>Limitations and Considerations<\/strong><\/h4>\n\n\n\n<p><em class=\"myprefix-text-italic\"><strong class=\"myprefix-text-bold\">1. Digital Engagement Bias<\/strong><\/em><\/p>\n\n\n\n<p>All surveys are conducted electronically. As a result:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Participating organizations are more likely to be digitally engaged<\/li>\n<\/ul>\n\n\n\n<p><em class=\"myprefix-text-italic\"><strong class=\"myprefix-text-bold\">2. Respondent Knowledge<\/strong><\/em><\/p>\n\n\n\n<p>Survey respondents may not always have direct knowledge of all operational processes.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Some responses may reflect best estimates rather than confirmed practices<\/li>\n\n\n\n<li>This is particularly relevant for administrative processes<\/li>\n<\/ul>\n\n\n\n<p><em class=\"myprefix-text-italic\"><strong class=\"myprefix-text-bold\">3. Sample Restrictions<\/strong><\/em><\/p>\n\n\n\n<p>The panel excludes or underrepresents certain types of organizations. As a result:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Findings are most representative of operational charities with staff and expenditures in the current operating year<\/li>\n\n\n\n<li>And cannot provide information about or should not be interpreted as fully representative of the entire charitable sector<\/li>\n<\/ul>\n\n\n\n<p><strong class=\"myprefix-text-bold\"><em class=\"myprefix-text-italic\">4. Panel-Based (Not Fully Random)<\/em><\/strong><\/p>\n\n\n\n<p>While the initial sample is randomized:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Participation is voluntary<\/li>\n\n\n\n<li>The panel is not a fully random probability sample of all charities<\/li>\n<\/ul>\n\n\n\n<p>This introduces potential:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Self-selection bias<\/li>\n\n\n\n<li>Overrepresentation of organizations more willing to engage in research<\/li>\n<\/ul>\n\n\n\n<p><em class=\"myprefix-text-italic\"><strong class=\"myprefix-text-bold\">5. Sub-Sample Integration<\/strong><\/em><\/p>\n\n\n\n<p>Targeted sub-samples are included to improve coverage, but:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>These groups may be overrepresented relative to their population size<\/li>\n\n\n\n<li>Results are typically reported without weighting (something which we plan to address going forward)<\/li>\n<\/ul>\n\n\n\n<h3 id=\"on-representativeness\" class=\"wp-block-heading\">On Representativeness<\/h3>\n\n\n\n<p>CICP results should be interpreted as: Highly informative of trends and perspectives among engaged, operating charities in Canada, rather than precise population estimates.<\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Overview The Charity Insights Canada Project (CICP) conducts ongoing survey research with a panel of Canadian registered charities to generate timely insights on sector trends, challenges, and emerging issues. Our methodology is designed to balance speed, consistency, and broad sector representation, while maintaining transparency about the strengths and limitations of panel-based research. Data Source The [&hellip;]<\/p>\n","protected":false},"author":90,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"_cu_dining_location_slug":"","footnotes":"","_links_to":"","_links_to_target":""},"cu_page_type":[88,38],"class_list":["post-5623","page","type-page","status-publish","hentry","cu_page_type-general","cu_page_type-secondary-page"],"acf":{"cu_post_thumbnail":""},"_links":{"self":[{"href":"https:\/\/carleton.ca\/cicp-pcpob\/wp-json\/wp\/v2\/pages\/5623","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/carleton.ca\/cicp-pcpob\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/carleton.ca\/cicp-pcpob\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/carleton.ca\/cicp-pcpob\/wp-json\/wp\/v2\/users\/90"}],"replies":[{"embeddable":true,"href":"https:\/\/carleton.ca\/cicp-pcpob\/wp-json\/wp\/v2\/comments?post=5623"}],"version-history":[{"count":4,"href":"https:\/\/carleton.ca\/cicp-pcpob\/wp-json\/wp\/v2\/pages\/5623\/revisions"}],"predecessor-version":[{"id":5806,"href":"https:\/\/carleton.ca\/cicp-pcpob\/wp-json\/wp\/v2\/pages\/5623\/revisions\/5806"}],"wp:attachment":[{"href":"https:\/\/carleton.ca\/cicp-pcpob\/wp-json\/wp\/v2\/media?parent=5623"}],"wp:term":[{"taxonomy":"cu_page_type","embeddable":true,"href":"https:\/\/carleton.ca\/cicp-pcpob\/wp-json\/wp\/v2\/cu_page_type?post=5623"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}