{"id":50239,"date":"2018-10-01T13:35:42","date_gmt":"2018-10-01T17:35:42","guid":{"rendered":"https:\/\/newsroom.carleton.ca\/?post_type=cu_story&#038;p=50239"},"modified":"2025-10-01T15:49:07","modified_gmt":"2025-10-01T19:49:07","slug":"digital-media-storytelling","status":"publish","type":"cu_story","link":"https:\/\/carleton.ca\/news\/story\/digital-media-storytelling\/","title":{"rendered":"Digital Media Storytelling"},"content":{"rendered":"\n<section class=\"w-screen px-6 cu-section cu-section--white ml-offset-center md:px-8 lg:px-14\">\n    <div class=\"space-y-6 cu-max-w-child-max  md:space-y-10 cu-prose-first-last\">\n\n        \n                    \n                    \n            \n    <div class=\"cu-wideimage relative flex items-center justify-center mx-auto px-8 overflow-hidden md:px-16 rounded-xl not-prose  my-6 md:my-12 first:mt-0 bg-opacity-50 bg-cover bg-cu-black-50 pt-24 pb-32 md:pt-28 md:pb-44 lg:pt-36 lg:pb-60 xl:pt-48 xl:pb-72\" style=\"background-image: url(https:\/\/carleton.ca\/news\/wp-content\/uploads\/sites\/162\/digital-media-storytelling-1200w-1.jpg); background-position: 50% 50%;\">\n\n                    <div class=\"absolute top-0 w-full h-screen\" style=\"background-color:rgba(0,0,0,0.600);\"><\/div>\n        \n        <div class=\"relative z-[2] max-w-4xl w-full flex flex-col items-center gap-2 cu-wideimage-image cu-zero-first-last\">\n            <header class=\"mx-auto mb-6 text-center text-white cu-pageheader cu-component-updated cu-pageheader--center md:mb-12\">\n\n                                    <h1 class=\"cu-prose-first-last font-semibold mb-2 text-3xl md:text-4xl lg:text-5xl lg:leading-[3.5rem] cu-pageheader--center text-center mx-auto after:left-px\">\n                        Digital Media Storytelling\n                    <\/h1>\n                \n                            <\/header>\n        <\/div>\n\n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"absolute bottom-0 w-full z-[1]\" fill=\"none\" viewbox=\"0 0 1280 312\">\n                <path fill=\"#fff\" d=\"M26.412 315.608c-.602-.268-6.655-2.412-13.524-4.769a1943.84 1943.84 0 0 1-14.682-5.144l-2.276-.858v-5.358c0-4.876.086-5.358.773-5.09 1.674.643 21.38 5.84 34.646 9.109 14.682 3.59 28.935 6.858 45.936 10.449l9.874 2.089H57.322c-16.4 0-30.31-.16-30.91-.428ZM460.019 315.233c42.974-10.074 75.602-19.88 132.443-39.867 76.16-26.791 152.063-57.709 222.385-90.663 16.7-7.823 21.336-10.074 44.262-21.273 85.004-41.688 134.719-64.193 195.291-88.413 66.55-26.577 145.2-53.584 194.27-66.765C1258.5 5.626 1281.34 0 1282.24 0c.17 0 .34 27.596.34 61.3v61.299l-2.23.375c-84.7 13.718-165.93 35.955-310.736 84.931-46.494 15.753-65.427 22.076-96.166 32.15-9.102 3-24.814 8.198-34.989 11.574-107.543 35.954-153.008 50.422-196.626 62.639l-6.74 1.876-89.126-.054c-78.135-.054-88.782-.161-85.948-.857ZM729.628 312.875c33.229-10.985 69.248-23.523 127.506-44.207 118.705-42.223 164.596-57.709 217.446-73.302 2.62-.75 8.29-2.465 12.67-3.751 56.19-16.772 126.94-33.597 184.17-43.671 5.07-.91 9.66-1.768 10.22-1.875l.94-.161v170.236l-281.28-.054H719.968l9.66-3.215ZM246.864 313.411c-65.041-2.251-143.047-12.11-208.432-26.256-18.375-3.965-41.73-9.538-42.202-10.074-.171-.214-.257-21.38-.214-47.046l.129-46.618 6.654 3.697c57.313 32.043 118.491 56.531 197.699 79.143 40.313 11.521 83.459 18.058 138.669 21.059 15.584.857 65.685.857 81.14 0 33.744-1.876 61.306-4.93 88.396-9.806 6.396-1.126 11.634-1.983 11.722-1.929.255.375-20.48 7.769-30.999 11.038-28.592 8.948-59.288 15.646-91.873 20.147-26.36 3.59-50.015 5.627-78.35 6.698-15.584.59-55.209.59-72.339-.053Z\"><\/path>\n                <path fill=\"#fff\" d=\"M-3.066 295.067 32.06 304.1v9.033H-3.066v-18.066Z\"><\/path>\n            <\/svg>\n            <\/div>\n\n    \n\n    <\/div>\n<\/section>\n\n<p>As media organizations dismantle their print editions and increase their online presence in myriad platforms, Carleton University has launched a new undergraduate program to teach students how to be digital storytellers.<\/p>\n\n\n\n<p>This fall, the first group of students in Carleton\u2019s new <a href=\"https:\/\/carleton.ca\/sjc\/mediaproduction\/\" target=\"_blank\">Bachelor of Media Production and Design<\/a> (BMPD) program took their inaugural class.<\/p>\n\n\n\n<p>Created jointly by the School of Journalism and Communication in the Faculty of Public Affairs and the Faculty of Engineering and Design\u2019s School of Information Technology, the hybrid program is designed to teach both storytelling and computer programming skills with the goal of creating appealing stories for any device or digital platform.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-full wp-image-50264\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"680\" src=\"https:\/\/newsroom.carleton.ca\/wp-content\/uploads\/digital-media-storytelling-1200w-2.jpg\" alt=\"Digital Media Storytelling\" class=\"wp-image-50264\" srcset=\"https:\/\/carleton.ca\/news\/wp-content\/uploads\/sites\/162\/digital-media-storytelling-1200w-2.jpg 1200w, https:\/\/carleton.ca\/news\/wp-content\/uploads\/sites\/162\/digital-media-storytelling-1200w-2-300x170.jpg 300w, https:\/\/carleton.ca\/news\/wp-content\/uploads\/sites\/162\/digital-media-storytelling-1200w-2-400x227.jpg 400w, https:\/\/carleton.ca\/news\/wp-content\/uploads\/sites\/162\/digital-media-storytelling-1200w-2-768x435.jpg 768w, https:\/\/carleton.ca\/news\/wp-content\/uploads\/sites\/162\/digital-media-storytelling-1200w-2-700x397.jpg 700w, https:\/\/carleton.ca\/news\/wp-content\/uploads\/sites\/162\/digital-media-storytelling-1200w-2-200x113.jpg 200w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><figcaption class=\"wp-element-caption\">Prof. Chris Waddell<\/figcaption><\/figure>\n\n\n\n<p>Journalism Prof. <a href=\"https:\/\/carleton.ca\/sjc\/profile\/waddell-christopher\/\" target=\"_blank\">Chris Waddell<\/a>, the program director, explains that as more newspaper organizations move from print versions to online applications, it makes sense to put journalists together with designers to better engage audiences.<\/p>\n\n\n<div class=\"not-prose cu-quote cu-component-spacing\">\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>\u201cWhat if you could put together a group of people who had skills in journalism and design to teach visual storytelling through audio, graphics, still photography, analysis and presentation of data?\u201d says Waddell.<\/p>\n<\/blockquote>\n<\/div>\n\n\n<p>\u201cHow do you put it all on a screen to be read on a desktop, a tablet or a smartphone? How do we present it online to a viewer from start to finish, giving them the elements and best way to tell a story?\u201d<\/p>\n\n\n\n<p>Citing La Presse as an example, Waddell explains the Montreal-based site has redefined how it offers information to its followers by producing online articles and videos accessed through their tablet app and website. It stopped printing a paper edition last year.<\/p>\n\n\n<figure class=\"wp-block-image alignfull wp-image-50265 size-full w-screen ml-offset-center cu-max-w-child-max px-4 md:px-6 lg:px-12\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"680\" src=\"https:\/\/carleton.ca\/news\/wp-content\/uploads\/sites\/162\/digital-media-storytelling-1200w-3.jpg\" alt=\"Digital Media Storytelling\" class=\"wp-image-50265\" srcset=\"https:\/\/carleton.ca\/news\/wp-content\/uploads\/sites\/162\/digital-media-storytelling-1200w-3.jpg 1200w, https:\/\/carleton.ca\/news\/wp-content\/uploads\/sites\/162\/digital-media-storytelling-1200w-3-300x170.jpg 300w, https:\/\/carleton.ca\/news\/wp-content\/uploads\/sites\/162\/digital-media-storytelling-1200w-3-400x227.jpg 400w, https:\/\/carleton.ca\/news\/wp-content\/uploads\/sites\/162\/digital-media-storytelling-1200w-3-768x435.jpg 768w, https:\/\/carleton.ca\/news\/wp-content\/uploads\/sites\/162\/digital-media-storytelling-1200w-3-700x397.jpg 700w, https:\/\/carleton.ca\/news\/wp-content\/uploads\/sites\/162\/digital-media-storytelling-1200w-3-200x113.jpg 200w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><\/figure>\n\n\n<h2 id=\"redefining-how-information-isproduced-and-presented\" class=\"wp-block-heading\">Redefining How Information is<br>\nProduced and Presented<\/h2>\n\n\n\n<p><\/p>\n\n\n\n<p>Creating a visual or audio story for a smartphone can require different technical skills to reproduce on a tablet or laptop. Creating digital content on multiple platforms is an increasingly necessary skill prized by corporations, charities, governments and anyone looking to have an online presence, according to Waddell.<\/p>\n\n\n\n<p>Teaching the first-year Introduction to Non-Fiction Storytelling class is <a href=\"https:\/\/carleton.ca\/sjc\/profile\/mcarthur-victoria\/\" target=\"_blank\">Vicky McArthur<\/a>, the program\u2019s first faculty member.<\/p>\n\n\n<div class=\"not-prose cu-quote cu-component-spacing\">\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>\u201cIt&#8217;s a foundational course that introduces students to the theory of non-fiction storytelling in a digital media context. We&#8217;ll be looking at designing stories for games, mobile technologies, and even augmented reality,\u201d enthuses McArthur.<\/p>\n<\/blockquote>\n<\/div>\n\n\n<p>\u201cEverything we learn in this course sets the stage for some of the exciting work we will be doing in the winter course, where students will prototype digital media stories for one of the museums in Ottawa.\u201d<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-full wp-image-50267\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"680\" src=\"https:\/\/newsroom.carleton.ca\/wp-content\/uploads\/digital-media-storytelling-1200w-4.jpg\" alt=\"Digital Media Storytelling\" class=\"wp-image-50267\" srcset=\"https:\/\/carleton.ca\/news\/wp-content\/uploads\/sites\/162\/digital-media-storytelling-1200w-4.jpg 1200w, https:\/\/carleton.ca\/news\/wp-content\/uploads\/sites\/162\/digital-media-storytelling-1200w-4-300x170.jpg 300w, https:\/\/carleton.ca\/news\/wp-content\/uploads\/sites\/162\/digital-media-storytelling-1200w-4-400x227.jpg 400w, https:\/\/carleton.ca\/news\/wp-content\/uploads\/sites\/162\/digital-media-storytelling-1200w-4-768x435.jpg 768w, https:\/\/carleton.ca\/news\/wp-content\/uploads\/sites\/162\/digital-media-storytelling-1200w-4-700x397.jpg 700w, https:\/\/carleton.ca\/news\/wp-content\/uploads\/sites\/162\/digital-media-storytelling-1200w-4-200x113.jpg 200w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><figcaption class=\"wp-element-caption\">Prof. Vicky McArthur<\/figcaption><\/figure>\n\n\n\n<p>With approximately 35 students enrolled, McArthur is excited. \u201cIt&#8217;s a rare opportunity to be with a program from its inception. I am in a very privileged position wherein I get to help shape the pedagogical design of the program from the very early stages.<\/p>\n\n\n\n<p>\u201cAs an interdisciplinary scholar, I have something of a soft spot for programs that combine narrative and digital media. My teaching background is largely in the digital humanities and media design, but I have rarely been able to bridge these topics effectively in the past. When I first read the description of the program, I knew I wanted to be a part of it.\u201d<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\" \/>\n\n\n\n<p><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong><a href=\"https:\/\/newsroom.carleton.ca\/story\/communication-and-media-studies-40-years\/\">Reinventing Communication and Media Studies<\/a><\/strong><\/li>\n\n\n\n<li><strong><a href=\"https:\/\/newsroom.carleton.ca\/story\/communication-and-media-studies-attallah-lecture-will-straw\/\">Media Forensics Lecture Kicks Off 40th Anniversary of Communication and Media Studies<\/a><\/strong><\/li>\n\n\n\n<li><strong><a href=\"https:\/\/newsroom.carleton.ca\/story\/stories-north\/\">Stories North<\/a><\/strong><\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\" \/>\n\n\n\n<p><\/p>\n\n\n\n<p>The first cohort is a mix of high school graduates, students who have transferred from other post-secondary institutions and internal students transferring from other Carleton programs. All were required to have completed Grade 12 university-level English and one of three Grade 12 university math courses to better handle the technology side of the program. This first group will be integrated into classes with other information technology students as they learn web development, interactive multimedia design and programming as part of their first-year core requirements.<\/p>\n\n\n<figure class=\"wp-block-image alignfull wp-image-50268 size-full w-screen ml-offset-center cu-max-w-child-max px-4 md:px-6 lg:px-12\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"680\" src=\"https:\/\/carleton.ca\/news\/wp-content\/uploads\/sites\/162\/digital-media-storytelling-1200w-5.jpg\" alt=\"Digital Media Storytelling\" class=\"wp-image-50268\" srcset=\"https:\/\/carleton.ca\/news\/wp-content\/uploads\/sites\/162\/digital-media-storytelling-1200w-5.jpg 1200w, https:\/\/carleton.ca\/news\/wp-content\/uploads\/sites\/162\/digital-media-storytelling-1200w-5-300x170.jpg 300w, https:\/\/carleton.ca\/news\/wp-content\/uploads\/sites\/162\/digital-media-storytelling-1200w-5-400x227.jpg 400w, https:\/\/carleton.ca\/news\/wp-content\/uploads\/sites\/162\/digital-media-storytelling-1200w-5-768x435.jpg 768w, https:\/\/carleton.ca\/news\/wp-content\/uploads\/sites\/162\/digital-media-storytelling-1200w-5-700x397.jpg 700w, https:\/\/carleton.ca\/news\/wp-content\/uploads\/sites\/162\/digital-media-storytelling-1200w-5-200x113.jpg 200w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><\/figure>\n\n\n<h2 id=\"preparing-students-for-a-digital-media-world\" class=\"wp-block-heading\">Preparing Students for a Digital Media World<\/h2>\n\n\n\n<p><\/p>\n\n\n\n<p>A full-year co-op placement will be offered between the second semester of third year and the first semester of fourth year, which would make the degree a five-year program for those who choose to sign up. BMPD students must declare by second year if they plan to pursue the co-op option.<\/p>\n\n\n\n<p>\u201cWe think people who graduate from the program will go to work on a website, some will go to production houses or some people will work by themselves and bounce from project to project,\u201d says Waddell.<\/p>\n\n\n<div class=\"not-prose cu-quote cu-component-spacing\">\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>\u201cAt some point, newspapers will not be produced anymore. Everything is moving online.\u201d<\/p>\n<\/blockquote>\n<\/div>\n\n\n<p>Waddell and McArthur expect at least another 30 students to enter next year and that the program will increasingly attract students as it builds toward its full four-year program.<\/p>\n\n\n\n<p>\u201cCarleton has always been at the forefront of non-fiction storytelling in a journalistic context,\u201d says McArthur. \u201cIt&#8217;s no surprise that a unique and cutting-edge program like BMPD would originate here.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>As media organizations dismantle their print editions and increase their online presence in myriad platforms, Carleton University has launched a new undergraduate program to teach students how to be digital storytellers. This fall, the first group of students in Carleton\u2019s new Bachelor of Media Production and Design (BMPD) program took their inaugural class. Created jointly [&hellip;]<\/p>\n","protected":false},"author":410,"featured_media":50261,"template":"","meta":{"_acf_changed":false,"footnotes":"","_links_to":"","_links_to_target":""},"cu_story_type":[13,25,1592],"cu_story_tag":[1918,1921],"class_list":["post-50239","cu_story","type-cu_story","status-publish","has-post-thumbnail","hentry","cu_story_type-research-discovery","cu_story_type-student-experience","cu_story_type-teaching-learning","cu_story_tag-faculty-of-engineering-and-design","cu_story_tag-faculty-of-public-and-global-affairs"],"acf":{"cu_post_thumbnail":"blueprint"},"_links":{"self":[{"href":"https:\/\/carleton.ca\/news\/wp-json\/wp\/v2\/cu_story\/50239","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/carleton.ca\/news\/wp-json\/wp\/v2\/cu_story"}],"about":[{"href":"https:\/\/carleton.ca\/news\/wp-json\/wp\/v2\/types\/cu_story"}],"author":[{"embeddable":true,"href":"https:\/\/carleton.ca\/news\/wp-json\/wp\/v2\/users\/410"}],"version-history":[{"count":3,"href":"https:\/\/carleton.ca\/news\/wp-json\/wp\/v2\/cu_story\/50239\/revisions"}],"predecessor-version":[{"id":97436,"href":"https:\/\/carleton.ca\/news\/wp-json\/wp\/v2\/cu_story\/50239\/revisions\/97436"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/carleton.ca\/news\/wp-json\/wp\/v2\/media\/50261"}],"wp:attachment":[{"href":"https:\/\/carleton.ca\/news\/wp-json\/wp\/v2\/media?parent=50239"}],"wp:term":[{"taxonomy":"cu_story_type","embeddable":true,"href":"https:\/\/carleton.ca\/news\/wp-json\/wp\/v2\/cu_story_type?post=50239"},{"taxonomy":"cu_story_tag","embeddable":true,"href":"https:\/\/carleton.ca\/news\/wp-json\/wp\/v2\/cu_story_tag?post=50239"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}