{"id":62736,"date":"2020-01-06T14:00:19","date_gmt":"2020-01-06T19:00:19","guid":{"rendered":"https:\/\/newsroom.carleton.ca\/?post_type=cu_story&#038;p=62736"},"modified":"2025-08-19T09:37:24","modified_gmt":"2025-08-19T13:37:24","slug":"clearer-cellular-networks","status":"publish","type":"cu_story","link":"https:\/\/carleton.ca\/news\/story\/clearer-cellular-networks\/","title":{"rendered":"Clearer, faster, smoother: Improving online video watching on cellular networks"},"content":{"rendered":"\n<section class=\"w-screen px-6 cu-section cu-section--white ml-offset-center md:px-8 lg:px-14\">\n    <div class=\"space-y-6 cu-max-w-child-max  md:space-y-10 cu-prose-first-last\">\n\n        \n                    \n                    \n            \n    <div class=\"cu-wideimage relative flex items-center justify-center mx-auto px-8 overflow-hidden md:px-16 rounded-xl not-prose  my-6 md:my-12 first:mt-0 bg-opacity-50 bg-cover bg-cu-black-50 pt-24 pb-32 md:pt-28 md:pb-44 lg:pt-36 lg:pb-60 xl:pt-48 xl:pb-72\" style=\"background-image: url(https:\/\/carleton.ca\/news\/wp-content\/uploads\/sites\/162\/conversation-improve-video-watching-1200w-1.jpg); background-position: 50% 50%;\">\n\n                    <div class=\"absolute top-0 w-full h-screen\" style=\"background-color:rgba(0,0,0,0.600);\"><\/div>\n        \n        <div class=\"relative z-[2] max-w-4xl w-full flex flex-col items-center gap-2 cu-wideimage-image cu-zero-first-last\">\n            <header class=\"mx-auto mb-6 text-center text-white cu-pageheader cu-component-updated cu-pageheader--center md:mb-12\">\n\n                                    <h1 class=\"cu-prose-first-last font-semibold mb-2 text-3xl md:text-4xl lg:text-5xl lg:leading-[3.5rem] cu-pageheader--center text-center mx-auto after:left-px\">\n                        Clearer, faster, smoother: Improving online video watching on cellular networks\n                    <\/h1>\n                \n                            <\/header>\n        <\/div>\n\n                    <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"absolute bottom-0 w-full z-[1]\" fill=\"none\" viewbox=\"0 0 1280 312\">\n                <path fill=\"#fff\" d=\"M26.412 315.608c-.602-.268-6.655-2.412-13.524-4.769a1943.84 1943.84 0 0 1-14.682-5.144l-2.276-.858v-5.358c0-4.876.086-5.358.773-5.09 1.674.643 21.38 5.84 34.646 9.109 14.682 3.59 28.935 6.858 45.936 10.449l9.874 2.089H57.322c-16.4 0-30.31-.16-30.91-.428ZM460.019 315.233c42.974-10.074 75.602-19.88 132.443-39.867 76.16-26.791 152.063-57.709 222.385-90.663 16.7-7.823 21.336-10.074 44.262-21.273 85.004-41.688 134.719-64.193 195.291-88.413 66.55-26.577 145.2-53.584 194.27-66.765C1258.5 5.626 1281.34 0 1282.24 0c.17 0 .34 27.596.34 61.3v61.299l-2.23.375c-84.7 13.718-165.93 35.955-310.736 84.931-46.494 15.753-65.427 22.076-96.166 32.15-9.102 3-24.814 8.198-34.989 11.574-107.543 35.954-153.008 50.422-196.626 62.639l-6.74 1.876-89.126-.054c-78.135-.054-88.782-.161-85.948-.857ZM729.628 312.875c33.229-10.985 69.248-23.523 127.506-44.207 118.705-42.223 164.596-57.709 217.446-73.302 2.62-.75 8.29-2.465 12.67-3.751 56.19-16.772 126.94-33.597 184.17-43.671 5.07-.91 9.66-1.768 10.22-1.875l.94-.161v170.236l-281.28-.054H719.968l9.66-3.215ZM246.864 313.411c-65.041-2.251-143.047-12.11-208.432-26.256-18.375-3.965-41.73-9.538-42.202-10.074-.171-.214-.257-21.38-.214-47.046l.129-46.618 6.654 3.697c57.313 32.043 118.491 56.531 197.699 79.143 40.313 11.521 83.459 18.058 138.669 21.059 15.584.857 65.685.857 81.14 0 33.744-1.876 61.306-4.93 88.396-9.806 6.396-1.126 11.634-1.983 11.722-1.929.255.375-20.48 7.769-30.999 11.038-28.592 8.948-59.288 15.646-91.873 20.147-26.36 3.59-50.015 5.627-78.35 6.698-15.584.59-55.209.59-72.339-.053Z\"><\/path>\n                <path fill=\"#fff\" d=\"M-3.066 295.067 32.06 304.1v9.033H-3.066v-18.066Z\"><\/path>\n            <\/svg>\n            <\/div>\n\n    \n\n    <\/div>\n<\/section>\n\n<p>Each one of us could be watching an online video at some point on any given day. We could be following the news, listening to a report, learning from a how-to video, taking in sports highlights or watching a TV show. <\/p>\n\n\n\n<p>Online video streaming has had a great impact on our lives, changing many aspects including entertainment, education and marketing. YouTube alone is full of how-to videos, tutorials and lectures that are beneficial to people around the world. <\/p>\n\n\n\n<p>As on-demand TV streaming has increased in popularity, many consumers have cancelled their cable TV subscriptions in favour of platforms such as YouTube, Netflix and Vevo. With such subscriptions, users pay less and can watch their favourite movies and TV shows at anytime and anywhere.<\/p>\n\n\n\n<h2 id=\"video-on-the-move\" class=\"wp-block-heading\">Video on the move<\/h2>\n\n\n\n<p><\/p>\n\n\n\n<p>Due to advances in mobile devices such as phones and tablets, and the popularity of video streaming, the demand for streaming over <a href=\"http:\/\/www.telecomabc.com\/c\/cellular.html\" target=\"_blank\" rel=\"noopener noreferrer\">cellular networks<\/a> has increased exponentially during the past few years. Recent traffic forecast reports have shown that <a href=\"https:\/\/www.cisco.com\/c\/en\/us\/solutions\/collateral\/service-provider\/visual-networking-index-vni\/white-paper-c11-738429.html\" target=\"_blank\" rel=\"noopener noreferrer\">video traffic accounted for 60 per cent of the total mobile data traffic in 2016. By 2021, 78 per cent of the world\u2019s mobile data traffic will be video<\/a>. More than half of the global online video viewing now <a href=\"https:\/\/edu.gcfglobal.org\/en\/computerbasics\/mobile-devices\/1\/\" target=\"_blank\" rel=\"noopener noreferrer\">takes place over mobile devices<\/a>.<\/p>\n\n\n\n<p>This explosive demand for video streaming presents a serious challenge for cellular network operators as the increase in video traffic outpaces the advancement on cellular networks. New techniques for video transmission and delivery over mobile networks are needed to help serving this traffic. <\/p>\n\n\n\n<p>Another problem is that users expect their content to load with minimum delay to start playing and minimum re-buffering during the video play. The download rate at which video contents are delivered to the end user must be high enough to keep the users satisfied and not ruin their viewing experience.<\/p>\n\n\n\n<figure class=\"wp-block-image align-center zoomable\"><a href=\"https:\/\/images.theconversation.com\/files\/301856\/original\/file-20191114-26211-1felads.jpg?ixlib=rb-1.1.0&amp;q=45&amp;auto=format&amp;w=1000&amp;fit=clip\" target=\"_blank\" rel=\"noopener noreferrer\"><img decoding=\"async\" src=\"https:\/\/images.theconversation.com\/files\/301856\/original\/file-20191114-26211-1felads.jpg?ixlib=rb-1.1.0&amp;q=45&amp;auto=format&amp;w=754&amp;fit=clip\" alt=\"\"\/><\/a><figcaption class=\"wp-element-caption\">\n              <span class=\"caption\">User experience has become an important driver for developments in streaming technologies. (Shutterstock)<\/span><br>\n            <\/figcaption><\/figure>\n\n\n\n<h2 id=\"satisfying-viewers\" class=\"wp-block-heading\">Satisfying viewers<\/h2>\n\n\n\n<p><\/p>\n\n\n\n<p>Achieving user satisfaction has become <a href=\"http:\/\/www.sintel.com\/bibli\/telechargement\/248\/document_Multi.pdf\" target=\"_blank\" rel=\"noopener noreferrer\">a concern for cellular network operators<\/a>. This is becoming more important considering that available video quality is improving. YouTube and Vimeo, for example, have videos available in very high-resolution format, while others are available in much lower quality. Videos streamed in high quality are usually large in size and need higher download rates than lower quality videos. <\/p>\n\n\n\n<p>Online video viewing itself is a complex process that involves many factors that affect user satisfaction. For instance, when a user requests a video (for example, by tapping a video on YouTube), the parts of the video to be viewed are cached on the user\u2019s device first. Such cached video parts will provide a buffer that prevents video interruption, because such contents are already available on the user\u2019s device. As such, if a user pauses the video temporarily before its end, the device has time to cache more video contents and decrease the chance of video interruption, which can improve the video streaming experience.<\/p>\n\n\n\n<p>The user\u2019s location is also a major factor: if they are at the edge of the coverage area, quality can degrade due to poor transmission rates and interference. Likewise, indoor data rates can influence the video quality.<\/p>\n\n\n\n<p>Assessing user satisfaction using traditional measures such as the download rate is not useful. Instead, <a href=\"https:\/\/www.sandvine.com\/hubfs\/downloads\/archive\/whitepaper-video-quality-of-experience.pdf\" target=\"_blank\" rel=\"noopener noreferrer\">Quality of Experience (QoE) provides a way to measure user\u2019s satisfaction<\/a>. QoE, the <a href=\"https:\/\/www.itu.int\/rec\/dologin_pub.asp?lang=e&amp;id=T-REC-P.10-201711-I!!PDF-E&amp;type=items\" target=\"_blank\" rel=\"noopener noreferrer\">overall acceptability of the service as perceived by the user<\/a> is a better metric, as when a user is dissatisfied with the streaming service, they normally switch to different service provider. <\/p>\n\n\n\n<p>Major content providers <a href=\"http:\/\/doi.org\/10.1109\/JSTSP.2016.2608329\" target=\"_blank\" rel=\"noopener noreferrer\">lost US$2.16 billion in 2012 due to low QoE<\/a>; revenue loss due to poor QoE is expected to surpass US$20 billion.<\/p>\n\n\n\n<h2 id=\"improved-streams\" class=\"wp-block-heading\">Improved streams<\/h2>\n\n\n\n<p><\/p>\n\n\n\n<p>We need new techniques that take into consideration the complex, dynamic and delay-sensitive nature of streaming traffic to provide end users with good QoE. Our research team, in co-operation with Ericsson Canada, <a href=\"https:\/\/doi.org\/10.1007\/s11036-017-0906-x\" target=\"_blank\" rel=\"noopener noreferrer\">developed new techniques to improve the QoE for users of video streaming over cellular networks<\/a>.<\/p>\n\n\n\n<p>The developed techniques, which resulted in <a href=\"https:\/\/patents.justia.com\/patent\/20180219937\" target=\"_blank\" rel=\"noopener noreferrer\">six different patents<\/a>, employ advanced methods that were introduced by the LTE Advanced mobile communication standard to improve communications in 5G networks.<\/p>\n\n\n\n<p>One of the technologies that we focus on and employ in our research is <a href=\"https:\/\/doi.org\/10.1007\/s11276-019-02055-x\" target=\"_blank\" rel=\"noopener noreferrer\">device-to-device communications (D2D).<\/a> With D2D communicaton, mobile devices within proximity of each other can exchange video content instead of fetching the content from a distant server. This allows mobile devices that have video contents cached locally to share such contents with nearby devices. <\/p>\n\n\n\n<p>We developed different communication protocols and algorithms (the rules and policies that allow two or more devices to communicate) that allow User Equipment (UE)   \u2014 smart phones, tablets, iPads, etc.   \u2014 to exchange video content. <a href=\"http:\/\/www.telecomabc.com\/c\/cellular.html\" target=\"_blank\" rel=\"noopener noreferrer\">Base-Stations (BS)<\/a> are the cellular towers these protocols run, governing the interaction between the UEs.<\/p>\n\n\n\n<figure class=\"wp-block-image align-center\"><img decoding=\"async\" src=\"https:\/\/images.theconversation.com\/files\/292886\/original\/file-20190917-19076-1io6guy.jpg?ixlib=rb-1.1.0&amp;q=45&amp;auto=format&amp;w=754&amp;fit=clip\" alt=\"\"\/><figcaption class=\"wp-element-caption\">\n              <span class=\"caption\">A diagram of a simplified scenario of the exchange of video content between two devices.<\/span><p><\/p>\n<\/figcaption><\/figure>\n\n\n\n<p>Our various performance evaluation studies showed a significant reduction in initial delays, rebufferings and an improvement on the quality of the streamed video. This improved the QoE of the video streaming service by speeding up the delivery of video contents to requesting users and avoiding factors like rebuffering that could would negatively affect the QoE.<\/p>\n\n\n\n<p>Our team and other researchers in this field are working to make sure that reliable video streaming service would be always available over cellular networks, despite the continuous increase in demand and volume of video traffic.<\/p>\n\n\n\n<p>These techniques are very important because they do not only improve QoE under normal conditions, but can also be used to reduce the service cost (video contents obtained from nearby users can be free of charge). In addition, such communication techniques can be used to improve the coverage of the cellular network and make video viewing possible when the devices are far away from the base station (where it might not be possible otherwise).<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<p><\/p>\n\n\n\n<p>This article is republished from <a href=\"https:\/\/theconversation.com\/institutions\/carleton-university-900\" target=\"_blank\" rel=\"noopener noreferrer\">The Conversation<\/a> under a Creative Commons license. Carleton University is a member of this unique digital journalism platform that launched in June 2017 to boost visibility of Canada\u2019s academic faculty and researchers. Interested in writing a piece? Please contact <a href=\"mailto:steven.reid3@carleton.ca\">Steven Reid<\/a> or <a href=\"https:\/\/theconversation.com\/become-an-author\" target=\"_blank\" rel=\"noopener noreferrer\">sign up to become an author<\/a>.<\/p>\n\n\n\n<p><em>All photos provided by The Conversation from various sources.<\/em><\/p>\n\n\n\n<p>&#8212;<br>\n<a href=\"https:\/\/newsroom.carleton.ca\/\">Carleton Newsroom<\/a><\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/counter.theconversation.com\/content\/123074\/count.gif?distributor=republish-lightbox-basic\" alt=\"The Conversation\"\/><\/figure>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Each one of us could be watching an online video at some point on any given day. We could be following the news, listening to a report, learning from a how-to video, taking in sports highlights or watching a TV show. Online video streaming has had a great impact on our lives, changing many aspects [&hellip;]<\/p>\n","protected":false},"author":410,"featured_media":62737,"template":"","meta":{"_acf_changed":false,"footnotes":"","_links_to":"","_links_to_target":""},"cu_story_type":[1623],"cu_story_tag":[],"class_list":["post-62736","cu_story","type-cu_story","status-publish","has-post-thumbnail","hentry","cu_story_type-expert-perspectives"],"acf":{"cu_post_thumbnail":"blueprint"},"_links":{"self":[{"href":"https:\/\/carleton.ca\/news\/wp-json\/wp\/v2\/cu_story\/62736","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/carleton.ca\/news\/wp-json\/wp\/v2\/cu_story"}],"about":[{"href":"https:\/\/carleton.ca\/news\/wp-json\/wp\/v2\/types\/cu_story"}],"author":[{"embeddable":true,"href":"https:\/\/carleton.ca\/news\/wp-json\/wp\/v2\/users\/410"}],"version-history":[{"count":3,"href":"https:\/\/carleton.ca\/news\/wp-json\/wp\/v2\/cu_story\/62736\/revisions"}],"predecessor-version":[{"id":62799,"href":"https:\/\/carleton.ca\/news\/wp-json\/wp\/v2\/cu_story\/62736\/revisions\/62799"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/carleton.ca\/news\/wp-json\/wp\/v2\/media\/62737"}],"wp:attachment":[{"href":"https:\/\/carleton.ca\/news\/wp-json\/wp\/v2\/media?parent=62736"}],"wp:term":[{"taxonomy":"cu_story_type","embeddable":true,"href":"https:\/\/carleton.ca\/news\/wp-json\/wp\/v2\/cu_story_type?post=62736"},{"taxonomy":"cu_story_tag","embeddable":true,"href":"https:\/\/carleton.ca\/news\/wp-json\/wp\/v2\/cu_story_tag?post=62736"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}