Irina V. Annenkova, Habilitation PhD, Professor, Chair of Russian Language Stylistics, Faculty of Journalism, Moscow State University, Russia. Dr. Annekova’s research focuses on new linguistic and philosophical discipline and is a founder of research on Media Rhethorics. She is author of 110 publications and nine books. She is Chief Editor of the scientific magazine, “Journalism and the Russian Discourse Culture” and serves as a permanent presenter for the “Mayak” Radio Station Russian Language program.