Social media is a catch phrase for internet-based services and sites, such as Facebook, Twitter, Linkedin, YouTube, and blogs.  These services and sites share these common attributes:

  • Easy sharing of content which can lead to exponential dissemination…
  • A sense of community through targeted audiences, focused subject matter…
  • Engagement through polls, comments, metrics, alerts for new content…
  • Readily accessible via smart phones, tablets, laptops, public computers…
  • Low-cost or free but a large time commitment on the part of your social media account manager.