Home / Google Analytics / Page 2
Tuesday, June 25, 2013
Google Analytics is one of the best tools out there to keep track of your site’s traffic and improve your web content. When your content is fresh, it'll rank higher in search engines. However, with several reports and complicated sections in Google Analytics, not knowing what to do with all this information can be... More
Thursday, May 23, 2013
As we know, Twitter is a great way to engage in conversations and to share information you have posted on your website with your followers. As part of any effective communications strategy, measurement and analysis is important in determining what’s working, what isn't working and where opportunities lie. Do you manage a Twitter account at... More
Friday, September 24, 2010
Web Services is working on a future initiative to make all Carleton University web sites mobile-ready. With the increase in the use of hand-held gadgets such as Smartphones, Androids, iPhones, iPads, and so on to access the web, creating sites that support a smaller screen configuration for surfing makes good sense. In anticipation of... More
Friday, August 6, 2010
Sticky posts, slugs, pings, trackbacks, and comments may sound like nonsense but are the actual names of option fields on your WordPress CCMS page that you have probably seen but may not know what they were for. This week’s blog will reveal the useful nature of these strange fields in helping with your web site’s... More
Friday, July 30, 2010
Double, double toil and trouble; secure your network or it will turn into rubble... Black Hat may sound like something out of a Shakespearian play but the dark art of hacking into networks to steal top-secret information or inflict computer viruses is a major global issue resulting in a multi-million dollar industry in the quest for impenetrable... More
Friday, July 23, 2010
A well-structured URL, which includes descriptive text and avoids lengthy alphanumerical strings, is more visitor- and web-crawler friendly and generates more traffic to your web site. But above all, a good-looking URL is... More
Friday, July 16, 2010
As first revealed in a past blog post, optimizing links on your web site is another method that can help increase your site’s ranking in search engine ranking pages (SERPs). This week’s blog will explore this topic further and provide tips on how you can maximize link optimization by embedding links within your site content and establishing... More
Thursday, July 8, 2010
Today’s blog post will require you to remember your classroom grammar lessons (yea!) as we unravel the web-wide debate over which keyword metatag and post tag vocabulary forms to use to establish a consistent classification structure to help optimize your web site. A web search on tagging best practices reveals an ongoing debate over... More
Thursday, June 10, 2010
We often receive the question from clients about how they can improve their web site ranking in the Search Engine Result Pages (SERPs). Or in other words, how can they make their web site number one (or as close as possible) in a list of search results of other post-secondary institutions offering similar... More
Friday, May 21, 2010
Search Engine Optimization (SEO) is the process of improving the volume or quality of traffic to your web site from search engines such as Google, Yahoo, or Bing. SEO draws on the techniques used to improve the overall organic traffic to your site but through the addition of SEO software applications, it enables you to further increase your... More
Thursday, May 13, 2010
Today’s blog will focus on the Traffic Sources metrics which provide data about the different kinds of sources that send traffic to your site. Web traffic can be divided into two basic referring sources: organic and paid... More
Thursday, May 6, 2010
Now that you are well underway with Creating Custom Reports and monitoring significant reporting trends using the Intelligence feature, today’s blog will introduce another new and neat feature to help you organize these trend findings. The Note Annotation feature allows you to create a note directly in your trending graph to explain a new trend... More
Search