University Communications
What We Do
The Department of University Communications at Carleton University builds the institution’s profile and reputation, bringing the university’s stories to life, shaping conversations and amplifying its impact at home and around the world.
By taking a strategic approach to marketing, branding, communications, media relations and storytelling, we build a clear, coherent and consistent narrative on all platforms that advances the university’s priorities and strengthens its reputation. Our work helps ensure Carleton is recognized as a leading institution for research, innovation, teaching, and scholarly and community impact.
As the official news source and primary media contact, we deliver timely, accurate and trusted information while connecting media, partners and the public with Carleton’s people, expertise and ideas.
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- Communications strategy
- Issues and crisis communications
- Stories and news
- Media relations and training
- Internal communications
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- Brand and marketing strategy and execution
- Advertising campaigns and media buys
- Multimedia and graphic design
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- Digital strategy
- Website execution and analytics
- Social media execution and analytics