An examination of the relationship between the Canadian Broadcasting Corporation and the public, with an emphasis on the role that audience research plays or should play within a public broadcasting organization. Based largely on previously unexamined archival sources and business records, as well as personal interviews and in-house research reports, the account includes a history of audience measurement methods in Canada and a critique of ratings as an instrument of cultural democracy.
Thursday, October 22, 2009 in ComsFacultyBooks
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