Photo of Aronczyk, Melissa

Melissa Aronczyk

Adjunct Research Professor

    Phone:613-520-2600
    Website:https://melissaaronczyk.com/bio/

    Biography

    Melissa Aronczyk is Professor of Media Studies in the School of Communication & Information at Rutgers University. She is the co-author, with Maria Espinoza, of A Strategic Nature: Public Relations and the Politics of Environmentalism from Oxford University Press, winner of the 2023 Roderick P. Hart Outstanding Book Award in Political Communication from the National Communication Association. Her research on how PR affects our ability to communicate about climate change has been featured in The Nation, the Financial Times, Rolling Stone, CNBC, The Intercept, Grist, AdWeek, NPR, and Yes Magazine. She has also written stories about PR and sustainability for The Washington Post and Foreign Policy magazine. Her previous books include Branding the Nation: The Global Business of National Identity, and Blowing Up the Brand: Critical Perspectives on Promotional Culture, edited with Devon Powers.

    Photo: Blaga Ditrow